First, what is a hashtag and why should you use it for your business?
I’m sure you’ve seen them. People post a pound sign (#) followed by a bunch of words clumped together, that can sometimes be difficult to read. What you may not know is that those hashtags become links. Click one and you’ll be served a list of posts using that hashtag. This can be great for your business because you can become visible to a potential customer who may not have known your store even existed because they were searching for, for instance, “#NationalPetDay”.
Why should you sell on Amazon? Two words. Customer. Obsession. This Amazon’s top leadership principle and it’s why people buy from them. Customer obsession, or the idea of starting with the customer and working backwards, makes consumers comfortable with buying something online from a vendor they may not be familiar with. Don’t get me wrong, it isn’t the ONLY reason to sell on Amazon. There are plenty of other benefits…
BE THE BUYER (not the seller) – Put yourself in your customers’ shoes. Think about a time you bought something on eBay. What process did you go through? How did your experience make you feel?
At Data Age, we talk a lot about culture. But what does that really mean? “Having a great culture” means different things to different people. For some people it’s opportunity, for other’s maybe it’s compensation, having great benefits, work environment, company values and stability, or feeling like they’re a part of something bigger.
We're always looking for ideas to provide useful tools, rather than only traditional sales materials for our customers and prospects. I’m sure you most of the industry knows these by heart, but we thought your customers might like to use it for reference if their mom, husband, wife’s birthday is coming up and they’re just browsing your store, unsure of where to start.
What else can we create, that you would be helpful either for you and your staff, or to help you sell more to your customers? Let us know in the comments below!
Buying and selling online is becoming very popular and lucrative. In fact, Facebook recently launched its Buy/Sell feature to accommodate this development. It is a huge opportunity for retail operations to sell more product. But before you get into it, there is a whole new language you’ll need to understand so you don’t miss out on any opportunities.
Data Age Business Systems, the developers of PawnMaster pawn shop management software, is excited to announce their partnership with AcuSport Corporation, the leading firearms distributor. PawnMaster is the exclusive pawn software vendor to participate in AcuSport’s CustomerLink Exchange (CLX) program. CLX connects leading independent retailers and manufacturers to improve the flow of product. Orders are sent electronically through the retailers’ PawnMaster pawn shop management systems to AcuSport on a nightly basis, streamlining inventory management, saving time and improving cash flow. This partnership will revolutionize the way pawnbrokers place AcuSport orders.
Data Age Business Systems, the developers of PawnMaster, the leading pawn shop management software, announced today, the promotion of Vanessa Gray to Director of Finance.