Pawnshops are personal businesses. Recognizing a customer and knowing their name when they walk in can mean a lot to them and goes a long way to building customer loyalty. It can be easy to remember someone’s first name after one or two conversations, but remembering their last name can be more difficult.

PawnMaster and all Data Age products offer you a way to search for a customer by their first name only. When you enter the search screen, enter a percent sign (%) in the last name field. This opens up the first name field giving you the ability to search by their first name.

Watch the Did You Know video below for more details.