Why should you sell on Amazon? Two words. Customer. Obsession. This Amazon’s top leadership principle and it’s why people buy from them. Customer obsession, or the idea of starting with the customer and working backwards, makes consumers comfortable with buying something online from a vendor they may not be familiar with. Don’t get me wrong, it isn’t the ONLY reason to sell on Amazon. There are plenty of other benefits…
When you set out to build software that will service thousands of customers like we do here at Data Age, you have to concentrate on the foundation. Building to scale is something you hear all the time but what constitutes accuracy in this statement? Building the platform on infrastructures that are inadequate for growth is the main mistake that software developers make. In an effort to keep their own costs at a minimum, they may host your data at the nearest facility that they can get a cheap price at instead of leveraging the best possible solution for their customer base. Also, not keeping up to date with the latest technology is a major issue for many software providers. Remember, cloud technology is constantly changing so anything past 5 years old in technology is already outdated.
We asked our employees what their favorite PawnMaster feature is, and why. Here's what they had to say:
Validation is always a good thing in business, especially for paying customers who put a trust in their vendor to ensure their business is in good hands when it comes to their technology systems. Over the years we have worked very hard to deliver consistency, stability and high performance for our customers. As we rolled out our new product IGNITE, which is the only true cloud platform on the market, we reinforced this concept by selecting Amazon Web Services as our cloud provider. During our due dilligence process, we had every top-five provider in the market seeking our business but we wanted the best and the most stable company out there. We could not have a single-point-of-failure platform, which many have unfortunately experienced… We needed multiple data center backup capabilities to ensure no down time for our customers.
Do you use Netflix? If not, surely you know someone who does since they have 47 million subscribers in the US and 83 million subscribers worldwide. Last year, Netflix streamed 42.2 BILLION hours of content though AWS. Oh and by the way – they dominate internet traffic. In fact, last year they accounted for 36% of downstream internet traffic in North America. That’s more than YouTube, Facebook, iTunes and Hulu combined.
When it comes to your business, the data you store and use for reporting is a key element to your success. Unfortunately, this data can also make you a target. Storing usernames and passwords, credit card information, etc., needs to be done with the greatest levels of security and know-how. Names like “Amazon” and “eBay” instill confidence because they spare no expense to provide the best talent and technology money can buy. For decades they have been an everyday part of your personal and business needs with billions of dollars invested to make sure that your data is not compromised.