PawnMaster Blog

Word of Mouth is Not Enough

A website is the gateway to your business. For many consumers it is their first impression, and we all know what is said about first impressions.

The Right Layout = The Right Payout

Setting up your retail store is a tricky objective.  There are two main points that need to be addressed:

  1. Setting it up for security
  2. Setting it up for maximum profitability

Five Ways Pawnbrokers Do Themselves a Disservice

I was asked for a blog this week to cover 5 things that we, as brokers, do that hurt our business, or at the very least, don’t help.

It seemed pretty straight forward at first, but then I really started to think about it. I used my own experiences and came up with what I thought some of my biggest mistakes were (I made way more than just 5, so it was a challenge to narrow it down!).

The Benefits of Text Messaging

PING! You just got a text from a local business you frequent. They are having a sale! 

Goal Planning in Times of Uncertainty

Customer Service, Playing the Long Game

I owned a shop during one of the many “gun scares” and I had a rather large inventory at the time, mainly AR-15’s.

I had a choice. I could raise the prices of my firearms and get all that I could, or I could do what I felt was the “right thing” and sell them at the regular price.

Technology to the Rescue

I have been involved in technology most of my life.  I don’t mean binge watching Netflix or playing Call of Duty (although I do both), but actually making a career out of it. 

How the Product Protection Plan Benefits YOU

There are a few “no-brainer” programs in the pawn world, and I believe the Product Protection Plan to be one of them.

If You Don't Service Your Customers, Your Competition Will

In our 2019 blog “serving the under-served…the little things matter,” we talked about the reason behind the need for world-class customer service in any business. As we close out Q1of 2020, it has become painfully obvious to some why customer service is no longer an option…it is a necessity.

Corporate Reputation Management: 6 Strategies for Owners & Executives

Your company needs to put its best foot forward in order to make a good impression. With more than 60% of your customers turning to mobile devices in 2019,  companies are under increasing scrutiny online and off.

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