Data Age Business Systems, developer of PawnMaster pawn management software, names Bill Booth Vice President of Product Development.
I have been in the IT field for over 25 years, and it is pretty common to be approached by consultants from every possible area.
No product or service – or end user – is perfect. This is especially true when it comes to hardware and software. Most entrepreneurial-dominated industries are successful because the people who make up the industry focus on what they do best. In the collateral lending industry, PawnMaster users are heads down with their customers, loaning, buying, and selling. They don’t have the time to focus or be concerned if an issue arises around the technology they depend on to help operate their business. Should they have an issue, they know that they can make a call and get an answer, and never have to worry about getting their vendor on the line to help them.
Picture this—it’s Monday morning and you show up at your shop, everything is looking great for the week. You have a monumental event planned and you cannot wait to see the amount of sales and loans the week coming up has in store. You get your shop set up and ready to go, you start to disburse the cash drawers to your employees... and your computer won't unlock. You try logging again and still nothing. You check another computer, it's not working either. This never happens! Nothing is working as it should, something's up. You quickly resort to taking cash payments and sales as everyone works to figure out what the issue is. Then it happens—you get an email on your phone from a strange address telling you that your computer files are locked, and to get them back you must pay $15,000 for the passcode. You have 72 hours to pay the fee or your files are gone.