PawnMaster Blog

How Different Generations Search and Shop

No two customers are alike—everyone has a different set of preferences, wants, or needs that can quickly change based on the customer’s situation or even the way the wind blows. Well, it can feel that fickle, but your customers are a little more predictable than you might think.

Posted on 25 Jun 2019
By Podium

Data Age Business Systems Partners With Podium Customer Interaction Management

Data Age Business Systems, the developers of PawnMaster and Buy/Sell Plus, are proud to announce their partnership with Podium, the leading customer review management and interaction platform. Podium is used by over 30,000 businesses worldwide, and Data Age Business Systems is looking forward to taking full advantage of the customer touch technology Podium has to offer.

Business Spotlight: Social Proofing... No Longer a Luxury

As we continue to examine the power of the customer in a one-click market and how social media impacts business, the need to have the market validate the value you state you deliver, has become more important than ever before. Social proofing is no longer a phenomena it is a legitimate methodology and one any great company needs to embrace and master. What we now call social proofing, used to be mainly driven by endorsements. The big name athlete getting paid to talk about a product. As we all know the concept does drive people to the product but once the product was consumed no one really had the chance to hear about the end results. 

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