Thinking back on how the pawn business has changed over the last 20+ years… it is amazing. Many deals that were made years ago were by chance and by educated guess. We didn’t have the ability to “look it up online" or “call an expert” because a quick decision had to be made. This often made for some big wins and big losses. Here’s a couple that stood out over the years…
I have been thinking about this question since I first read Robb’s blog. It keeps hanging there in the back of my mind, waiting… irritating me.
Guerrilla Warfare is commonly defined as ”a wartime strategy involving a small attacking, mobile force, typically deployed against a larger orthodox military force with less mobility.”
By a show of hands – how many of you got into the pawn business so you could help people? How many wanted to be the sole salvation for some families in a time of crisis? Instead of making money, who of you wanted to make a difference instead? I would suggest that very few (if any) of us got our start with such philanthropic motives in mind. Truthfully, we all had large profits and multiple locations in our dreams, but a funny thing happened during the journey - we learned that pawn shops make a difference in our customers' lives.
Each year pawn shops can expect a spike in sales from Thanksgiving Day and throughout the Christmas season. This is a special time of year indeed, as item and jewelry sales spike on any given day as bargain hunters are out to fulfill their holiday obligations. Are you okay with the status quo or are you looking at last years’ numbers and trying to blow the doors off of them? This is a unique time of year to pull out all the stops; the choice is yours. Shops can generally see upwards of 30% of their total annual sales revenue during the holiday season each year. Do you have the data points available to you to capitalize on this unique opportunity that you have in front of you? Here are a few things to think about as you ramp up for this holiday season.
With all the unfortunate school shootings and other events that have prompted congress to push stronger legislation on gun control, this article shows how that has created a huge spike in firearm sales in the last few months. For those of you who sell guns at your stores, have you seen a spike in sales as a result of articles like this and other things you have been hearing on the news? PawnMaster pawn software does a great job of helping you stay compliant with our gun log and police reporting functionality. If you would like to know more about how we can help your store call us now 888-949-7296 or leave us a comment below. We would love to hear your comments or concerns.
This video will help you understand the importance of purchasing hardware through Data Age instead of with a 3rd party vendor. Visit us online at http://www.pawnmaster.com for more information or to request a demo of our pawn management software. Don't forget to subscribe to our Youtube channel so you can stay up to date as we roll out new videos.
Pawnbrokers, we know you have heard the phrase "Image is Everything". We have visited pawn shops all over North America and the Caribbean. We have seen some of the worst and best shops in the business and the ones that stand out the most are the ones that are clean, well lit and make people feel safe to conduct business in. As Data Age / PawnMaster gets ready to turn 25 years old, we know as the industry leader, our image is constantly being watched by our competitors so we work extra hard to ensure we keep it positive. A key part of building your brand is promoting a polished and consistent image. Your image is reflected in everything that represents your business – logo, business card, packaging, tag-line, etc. To make a lasting impression, be sure every aspect of your marketing strategy mirrors that image in design, color and overall appearance.
Everyday we face challenges, whether they are training new employees, managing inventory, or unplanned circumstances. When life throws you a curve ball wouldn't it be nice to know that you have the tools and resources available in your pawn shop software to handle life's daily challenges? PawnMaster is the best employee you will ever hire! PawnMaster is the most robust pawnbroker software on the market with 25 years of industry knowledge and input from pawnbrokers all over the world just like you.
If you have a new employee who is new to the industry and not sure what to offer on various items, the internal price guide will take the guess work out by showing you a high, low and median price over the course of a date range as well as how many are in inventory. Isn't it nice to know that your pawn management software has your back when sometimes aren't sure if the people who work for you do?
Our price guide will help ensure you are only lending money on items you can turn and won't just end up sitting on your shelves along with the other 20 similar items. If you are in the market for a change or exploring what software is right for your company, we encourage you to speak with one of our industry specialists today 888-949-7296.