These days almost everyone is shopping online, or at the very least doing online research before making a purchase. eCommerce is becoming a part of our national fabric, and retailers need to be ready to roll with the changes. Now you may say, "Wait, I'm not a retailer. I'm in the pawn business." But think about it—I'm sure that you've noticed a shift in the amount of items you're selling in your shop.
According to IBISWorld Reports, 55% of all pawn shop revenue in 2017 was generated from merchandise sales. We've been following the eCommerce trend for years at PawnMaster/Data Age, so this statistic doesn't surprise us. We want our customers to be able to extend their reach as far as possible, and our e-foro integrated listing tool gives them this ability. e-foro is a powerful tool on its own, but you need to have an understanding on how to best prepare your listings for each marketplace in order to maximize your earning potential.