PawnMaster Blog

Len Summa

Len Summa joined Data Age Business Systems, Inc. in 2012 and currently serves as Chief Executive Officer (CEO). Before becoming Data Age Business Systems’ CEO, Mr. Summa was Chief Operations Officer (COO) for four years. He has 26 years of experience in executive software solution sales and operational management for both early stage and well-established firms. Prior to his Data Age service, Mr. Summa was the General Manager of global sales and operations at Persystent Software, an industry-leading enterprise recovery software. Mr. Summa has also served as the Director of North American SMB sales and operations at Learn.com, the preeminent software firm in the learning management space. Mr. Summa has a vast business and entrepreneurial background and was the co-founder of Lou Ferrigno/Fitness Showrooms, a highly successful retail and wholesale chain located throughout the Northeastern United States.
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Recent Posts

Adversity in Business

As we head into the summer months and hopefully placing the COVID crisis behind us, we are still dealing with a wealth of adversity in our industry and in business in general.

Business Done Right

As I embark on my tenth year here at Data Age /PawnMaster, I always field the question about how you handle trash-talking competitors.  

Adaptive Marketing, Part Four: Cost Optimization

So by now I think we can all agree that marketing and change have to occur on some level to be able to ebb and flow with the changing times.

The Age Of The Customer

I am sure we are all very busy, and we try very hard to continue to improve ourselves and our businesses. 

Adaptive Marketing, Part Three: Data Driven

As we continue along this path of understanding and more importantly embracing Adaptive Marketing, we come to the third piece of the puzzle…Your business needs to be driven by data.
 

Adaptive Marketing, Part Two: Adaptive Planning

In the age of the buyer, the set it and forget approach is a thing of the past.

Adaptive Marketing: Understanding Your Customers & Markets

Over the years we have discussed the different types of marketing.

The Importance of Small Steps

So many people today want to succeed very badly in everything they do. They should be commended for their ambitions and desires, but they really need to understand that success does not come easy. Every person that's achieved greatness in their lifetime has applied one very important lesson: the value of taking small steps.

On The Road With Len & Dave

As I sit back and watch this winter storm roll into Long Island, New York, I reflect back on my business career.

Differentiation in Business

Many people ask me, "how do you differentiate yourself at Data Age/PawnMaster?"

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