PawnMaster Blog

The Age Of The Customer

I am sure we are all very busy, and we try very hard to continue to improve ourselves and our businesses. 

Adaptive Marketing, Part Three: Data Driven

As we continue along this path of understanding and more importantly embracing Adaptive Marketing, we come to the third piece of the puzzle…Your business needs to be driven by data.

Adaptive Marketing, Part Two: Adaptive Planning

In the age of the buyer, the set it and forget approach is a thing of the past.

Adaptive Marketing: Understanding Your Customers & Markets

Over the years we have discussed the different types of marketing.

The Importance of Small Steps

So many people today want to succeed very badly in everything they do. They should be commended for their ambitions and desires, but they really need to understand that success does not come easy. Every person that's achieved greatness in their lifetime has applied one very important lesson: the value of taking small steps.

On The Road With Len & Dave

As I sit back and watch this winter storm roll into Long Island, New York, I reflect back on my business career.

"Be Better" This New Year

The holidays are over. It's January 2nd, you walk into your what?

5 Tips For Planning In The New Year

As year-end approaches, business owners often get pulled in many directions. In the retail sector, this is when sales typically peak. This finds many business owners working more hours in their shops while spending the little free time remaining readying for the holidays and gathering together with family and friends. What can be forgotten in the midst of the season’s hustle and bustle is the critical task of business planning for the upcoming year. Even a small amount of planning in the following areas can provide your business with a roadmap for success.

Differentiation in Business

Many people ask me, "how do you differentiate yourself at Data Age/PawnMaster?"

2020 A Year In Review, From the Desk of Len Summa

As I reflect on 2020, The year is almost behind us and I am reminded of a quote that I heard some time ago: “Adversity doesn’t build character, it REVEALS it!” 

Posted on 15 Dec 2020

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